Technology  /  Google Analytics

See what's actually working on your site.

Google Analytics 4 shows you how people find your site, what they do once they arrive, and where they drop off. Set up right, it turns guesswork into decisions. It pairs closely with your marketing.

What's included

Why we set up GA4.

Know your traffic

See where visitors come from, search, social, ads, referrals, so you spend your effort and budget where it pays off.

Track real actions

Measure the things that matter, form fills, purchases, calls, sign-ups, not just raw pageviews that don't tell you much.

Free and powerful

GA4 is free from Google and deeply capable. The catch is setup, and that's the part we handle so the data holds up.

Feeds your marketing

GA4 connects to Google Ads and Search Console, so your analytics and your campaigns finally tell the same story.

Common questions about GA4

Isn't GA4 confusing to use?

It has a learning curve, which is why we set it up cleanly and can build you simple reports that answer your real questions without the clutter.

Does GA4 cost anything?

The standard version is free from Google and covers what most businesses need. You pay only for the setup and any custom reporting you want.

What about privacy and cookie rules?

GA4 was built with modern privacy expectations in mind. We configure it responsibly and can add consent handling so you stay on the right side of the rules.

How is GA4 different from the old Google Analytics?

GA4 replaced the previous version, Universal Analytics, which Google retired. It is built around events and works better across devices and with privacy rules, but the setup is different, which is where we help.

Can you build me a simple report I'll actually read?

Yes. GA4's default screens are busy. We can build a clean dashboard or a short monthly summary that answers your real questions, tied to your marketing.

Next step

Ready to make sense of GA4?

Let's set up analytics that answer the questions you care about.